This work was created in collaboration with the team at Kitchen Sink Studios, Inc.


Olson Form


After a comprehensive brand discovery with the owner and other stakeholders, we developed Olson Form’s brand positioning and pillars — select foundational descriptors that would form the starting point for all future work.

Once the brand positioning was locked in, I collaborated with our Director of UI/UX on the user’s shopping flow through wireframes and prototyping. Once this purchase journey was solidified, we identified Shopify as the best e-commerce solution for Olson Form. I then designed the website with a Shopify theme in mind so the client could have a turnkey e-commerce solution that fit within their budget.

During this web development process, I also worked with our film team on a visual direction for Olson Form’s product photography so that our film team could capture and edit those assets for the website launch.

Olson Form Header Kitchen Sink
Olson Form Intro Image Kitchen Sink
Olson Form Positioning Image Kitchen Sink
Olson Form Silver Set Kitchen Sink
Olson Form Process Image Kitchen Sink
Olson Form Website Kitchen Sink
Olson Form Pencil Holder Black Kitchen Sink
Olson Form Silver Pen Kitchen Sink
Olson Form Cup Coaster Set Black Kitchen Sink